Amazon Japan announced that it would open the world’s largest photo studio exclusively for its fashion site in Shinagawa, Tokyo next spring.
The new studio will enable Amazon Japan to provide more detailed product information such as on material and cutting. As a support to the industry, it will also be open to persons and companies outside the company, such as for fashion shows.
The new studio will have a total area of more than 7,500 m2, which is larger than the facilities in the U.K. and U.S. It will consist of eleven still photographing areas, five video shooting areas, a library and conference rooms.
More than one million products will be photographed and videoed annually. Designers and students will be able to use the studio as a means of developing human resources who are to lead the next-generation fashion industry.