Itochu Corporation has acquired exclusive import and sales rights for Àeron fashion wear in the Japanese market.
Japanese sales of the Hungarian brand will begin from spring/summer 2017 goods, targeting highly fashion-sensitive women in their twenties, thirties or forties. The company aims to achieve sales of 1 billion yen (retail base) in three years.
Àeron products will be supplied through Coronet Corp. to department stores, specialty stores and select shops throughout Japan.
The Àeron brand was launched by Budapest designer Eszter Aron in 2011. Her collection is known for using only the highest quality materials including Japanese leather and being tailored with traditional craftsmanship.
