In the midst of the current coronavirus crisis, the next edition of Heimtextil from January 12th to 15th, 2021 in Frankfurt am Main is proving very popular, as more than 95% of the exhibition space occupied last time has now been booked.
Heimtextil thus offers international representatives from the sector a superb setting in which to launch a successful season at the world leading trade fair for home and contract textiles in 2021.
“Even though predictions are difficult to make at present, we expect to be able to offer international players in the industry a first-rate, positive environment for their businesses in January 2021,” says Olaf Schmidt, Vice President Textiles & Textile Technologies at Messe Frankfurt. “The fact that more than 95% of the space as compared to the last Heimtextil is now booked makes us feel very optimistic. We of course hope that the number of companies that end up in difficulty because of the crisis will be very low. However, at this early point in time, the very good number of registrations and the concentration of industry participants at the trade fair gives us incredible momentum. As far as the pandemic is concerned, we are convinced that people will still want to meet in person to exchange their products – and perhaps more so than ever after this crisis year – and that personal contacts are the best prerequisite for good, long-term business. Virtual offers can of course complement global communication. But personal meetings and the experience of touch, especially in the field of textiles, will remain essential.”
