Messe München and ShanghaiTex Organizer Launching New Trade Show

After its successful debut in 2015 and impressive growth this year, ISPO Shanghai will complement its product offer with a new trade show, “Sports Tech Asia” in 2017.

As a joint venture between Messe München and Adsale Exhibition Services, the event will take place simultaneously with ISPO Shanghai at the Shanghai New International Expo Centre (SNIEC) for the first time from July 6th to 8th, 2017. Within the scope of this cooperation, ISPO Shanghai presents not only finished products, but also highly innovative production technologies and the future of manufacturing.

Klaus Dittrich, Chairman and CEO of Messe München, expresses his contentment, saying, “Innovative patterns, knitting techniques and fabrics are becoming increasingly important in sports fashion. By taking this step, ISPO Shanghai extends its future portfolio of products and services. The trade show underlines that it is not only textiles that are becoming increasingly smart and networked, but also the production procedures with a view in adjusting themselves that fulfills the growing requirements.”

The organizers of this event anticipate an exhibition space totaling 2,000 square meters in the first year. As a multi-segment trade show, ISPO Shanghai is primarily mapping the areas of Speed & Strength, Urban & Lifestyle and Nature & Elements. The product offer of Sports Tech Asia comprises, in particular, highly innovative machines and technologies for the manufacture of sports products, and will be connected to the clothing and textile segment of ISPO Shanghai.

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